Sony has released a new poster for director Florian Henckel von Donnersmarck’s (The Lives of Others) The Tourist. As most of you know, the film stars Johnny Depp and Angelina Jolie and it was filmed on location in Venice.
While some posters can be considered high art and are the type to hang on your wall,
the new poster for The Tourist is about one thing:
letting you know Johnny Depp and Angelina Jolie are in this movie.
It’s not trying to tell you what it’s about.
It’s not trying to sell you on the action or drama.
Instead,
the poster just wants to let you know two of the biggest movie stars on the planet
are together and in one movie.
It’s smart marketing.
" Frank is an American tourist visiting Italy to mend a broken heart.
Elise is an extraordinary woman who deliberately crosses his path.
Against the breathtaking backdrop of Venice,
Frank pursues a potential romance but soon finds himself the pursued as he and Elise are
caught in a whirlwind of intrigue and danger.
The Tourist stars Angelina Jolie, Johnny Depp, Paul Bettany, Rufus Sewell, and Timothy Dalton "
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